Rob Hyatt

About Rob Hyatt

As Global Video Producer for Cannondale Bicycles, I lead the creation of in-house video content that supports the brand’s worldwide marketing, product launches, and storytelling initiatives. From concept development and production planning to filming, directing, and post-production—I deliver high-quality content for digital, social, and retail channels. Working cross-functionally with global marketing, product, and athlete teams, I produce compelling visual content that communicates Cannondale’s innovation, performance, and brand identity to audiences around the world.

Experience

1. Global Video Producer

   Cannondale

   Sep 2022 — Present · Wilton, CT, US

   As the sole in-house video producer for a globally recognized bicycle brand, I manage the full lifecycle of video production from concept to final delivery. My role includes developing creative concepts, planning and coordinating productions, and executing all technical aspects of filming, including lighting, set design, camera operations, directing, and audio capture. I oversee post-production by editing, color correcting, sound design engineering and formatting content optimized for web and social media platforms. Working independently across marketing, product, and brand initiatives, I deliver high-quality visual content that supports product launches, brand storytelling, and digital campaigns.

Education

• Syracuse University

  BA in Fine Arts, Advertising Design

  2007 — 2011

• The Wharton School

  Certificate of Completion, Marketing and Business Finance

  2016 — 2016

• General Assembly

  Front-End Web Developing 10-Week Program, Front-End Web Development

  2015 — 2015