Rj Trzaska
Director of Regional Sports Sales | 16+ Years of Success in Media/Sponsorship/Digital Sales, Connecting Sports Teams to Businesses, and Businesses to Millions of Fans
- Role
- Regional Director of Sales, Sports & Play by Play at Audacy, Inc at Audacy, Inc.
- Location
- Washington, DC, US
- LinkedIn followers
- 500 followers
About Rj Trzaska
If you don’t want responsibility, don’t sit in the big chair. To be successful, you must…
Experience
Regional Director of Sales, Sports & Play by Play at Audacy, Inc
Jul 2018 — Present · Washington, DC, US
Promoted to newly created position to oversee and drive sponsorship revenue and partnerships with professional and collegiate sports teams in the Washington D.C. metropolitan area—the 8th largest media market by size in the U.S.•Secure advertisers tied to sports audio and play-by-play on Audacy properties, including 106.7 FM The Fan and The Team 980 AM (with 750K weekly listenership), as well as the Audacy app (60M monthly active users nationwide). •Lead, manage, train, and develop dynamic sales team of 25. Set KPIs, goals, and sales ratio as well as year-end performance reviews and next-year performance forecasts with Senior Vice President. •Collaborate with external sports agents and their teams to create, develop, and execute ancillary programming on sports audio properties, including media appearances for notable coaches, players, and broadcasters.•Cultivate a culture for success and growth, exuding professionalism and positivity into every action to secure multi-million-dollar deals.•Successfully negotiated broadcast rights deals with local professional sports teams in Washington D.C. and collegiate broadcast rights deals with local universities.• Increased revenue for 106.7 The Fan and The Team 980 36% between broadcast radio, streaming audio and digital assets over my tenure.
Education
Loyola College in Maryland
Bachelor of Arts - BA
Skills
- Digital Media
- Media Relations
- Fundraising
- Nonprofits
- Sponsorship
- Advertising
- Media Buying
- Time Management
- Social Media
- Sports Marketing
- Lead Generation
- Social Networking
- Non-Profits
- Editing
- Advertising Sales
- Social Media Marketing
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