Rj Payne

Director Of Business Development | Helping In-Home Sales Teams Increase Revenue | End to End Sales & Install Support

Role
Director of Business Development at Pro Materials Direct
Location
Atlanta, GA, US
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

About Rj Payne

Business development leader helping contractors grow through proven insulation solutions, practical sales training, and repeatable systems designed to support consistent execution and long-term results.Always open to connecting with contractors who want to improve performance and scale with confidence.

Experience

  1. Director of Business Development

    Pro Materials Direct

    Dec 2025 — Present · Atlanta, GA, US

    Lead national dealer growth and strategic partnerships for a performance-based building materials platform supporting high-volume home service companies.• Partner with Remodeler Top 500 contractors and regional operators to integrate high-margin attic and energy-efficiency systems into existing sales processes.• Support a dealer network responsible for 550+ installs per month across multiple markets.• Work directly with owners, VPs of Sales, GMs, and operations leaders to increase revenue per appointment without increasing lead cost.• Collaborate with sales teams to develop scalable sales enablement frameworks that allow reps to confidently present additional product lines during primary appointments.• Help dealer partners increase revenue per lead by integrating complementary, high-margin systems into existing in-home consultations.

Education

  • Randolph-Macon College

    Bachelor of Arts - BA, Criminology and Sociology

    2017 — 2021

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Rj Payne — Director of Business Development at Pro Materials Direct in Atlanta, GA, US | Unifers