Rj Lehmann
- Role
- Director of Marketing Operations at Acumatica
- Location
- Bellevue, WA, US
- LinkedIn followers
- 500 followers
About Rj Lehmann
Marketing professional with 10 years’ experience in marketing automation, email…
Experience
Director of Marketing Operations
Apr 2022 — Present
Define the vision and strategy for Marketing Operations (Web Dev, Marketing Analytics, and Marketing Automation teams) in alignment with the business growth needs. • Manage integrations and technical aspects of all critical systems (marketing automation, lead scoring, lead routing, sales email tools, web chat, etc.) used to generate, distribute, and report on leads and pipeline. • Uncover areas for operational and integration improvements within Marketing and Sales to support overall funnel progression for the entire prospect and customer lifecycle. • Contribute to a data-driven culture by ensuring processes are aligned to extract, transform, collect, and analyze data. Make recommendations for new processes or alignments as needed. • Manage data integrity and cleanliness of marketing lists, HubSpot workflows, and Marketing databases.
Education
Pacific Lutheran University
Business, Marketing
2000 — 2005
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