Rj Guajardo

WORK HISTORY

EDUCATION

ABOUT RJ GUAJARDO

People first. Performance follows.I am a senior operations leader focused on building high performing teams, developing future leaders, and delivering consistent, scalable results across complex environments.In my current role as Director of Retail, Attractions and Kid’s Entertainment at Great Wolf Lodge Grapevine, I lead multi-faceted operations with a clear focus on people, performance, and profit. I believe sustainable success is created by investing in people, setting clear expectations, and building a culture rooted in accountability and care.My leadership approach is centered on a few key principles• Develop leaders who can lead leaders• Create clarity through structure, standards, and communication• Drive performance through engagement, not pressure• Build cultures where teams feel valued, supported, and challenged to growI have a passion for turning potential into performance. That means elevating operations, strengthening team capability, and creating environments where both people and business thrive.I am continually focused on expanding my impact by thinking beyond my division, collaborating across the enterprise, and developing strategies that drive long term growth.My goal is simpleBuild strong teamsDeliver meaningful resultsLeave a lasting impact on people and the business