Riya Tharyani

About Riya Tharyani

I work as an Influencer Marketing Executive, driving brand growth through strategic creator partnerships and performance-focused campaigns. My role involves understanding client objectives, onboarding new brands, and crafting influencer marketing strategies that deliver measurable results. I manage end-to-end campaign execution — from identifying the right influencers to ensuring smooth delivery and strong performance. Alongside this, I focus on business development and relationship management, building long-term partnerships with clients and consistently contributing to revenue growth. I also oversee reviews and ratings management, ensuring brand reputation is maintained at a high standard and that every client interaction reflects quality and trust. I’m passionate about creating impactful collaborations, staying ahead of digital trends, and delivering work that adds real business value.Key Skills: Influencer Marketing, Business Development, Client Relationship Management, Brand Partnerships, Campaign Management, Reputation Management

Experience

1. Influencer Marketing Executive Business Development Executive

   The Hype

   Mar 2026 — Present · IN

   I work as an Influencer Marketing Executive where I help brands grow by connecting them with the right influencers.My role includes reaching out to potential clients, understanding their requirements, and suggesting influencer campaigns that match their goals. I also coordinate with influencers and manage campaigns to ensure everything runs smoothly from start to finish.Along with campaign execution, I also handle reviews and ratings management by monitoring feedback, maintaining brand reputation, and making sure clients have a positive experience.I’m also involved in bringing in new clients and building long-term relationships through clear communication and consistent results.

Education

• Mata Gujri College of Professional Studies

  Master of Business Administration - MBA, HR & Marketing