Riya Bansal
Strategic Marketing and Analyst Relations | Wipro | NMIMS Mumbai
- Role
- Strategy - Marketing and Analyst Relations at Wipro
- Location
- New Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Riya Bansal
Strategic marketing professional with experience in product marketing, analyst relations and alliance management, focused on driving market positioning, strategic messaging, and stakeholder engagement. Proven ability to develop compelling content, shape thought leadership, support go-to-market initiatives, and collaborate across cross-functional teams to enhance brand visibility and drive business growth.
Experience
Strategy - Marketing and Analyst Relations
Jul 2021 — Present · Bengaluru, IN
Drive strategic analyst engagement to shape market perception, improve positioning in key reports (Gartner, Everest, ISG, Forrester), and build strong relationships with industry influencers- Craft product narratives and differentiated messaging aligned to buyer personas, use cases, and competitive insights- Lead GTM efforts, partnering with alliances, presales, and account teams to launch products and take it to large accounts - Create marketing and sales enablement collaterals including blogs, case studies, flyers, brochures, coffee table book, presentations, and website content to drive awareness and engagement
Education
Guru Gobind Singh Indraprastha University
Bachelor of Technology - BTech
2012 — 2016
SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
Master of Business Administration - MBA, Marketing
2019 — 2021
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.