Ritu Bhatia
Steering Products towards Success
- Role
- Director of Product Management at CleverTap
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Ritu Bhatia
Enterprise product leader with 14+ years in SaaS platforms, driving multi-year product strategy,AI-led innovation, and global product delivery. Experienced in scaling product portfolios inhigh-growth environments, leading cross-geography product and UX teams, and buildingoperating systems that enable predictable execution. Proven builder of AI-driven, cloud-nativeplatforms at scale.
Experience
Director of Product Management
Nov 2021 — Present · Mumbai, IN
Owned multi-quarter product vision aligned to enterprise growth objectives. Drove 30% feature adoption in Q1 and improved 10-day retention to 65% through targeted onboarding flows and value discovery interventions.3. Led pricing and packaging optimization initiatives in partnership with GTM, contributing to 5% lift in net -new ARR.4. Generated $5M QoQ in churn-save revenue by shipping high-impact platform improvements.5. Launched GenAI capabilities leveraging LLMs and RAG to automate personalization, content generation, and campaign optimization.6. Led cross-functional Product teams, mentoring PMs and driving a product culture.7. Partnered deeply with engineering and data science on system design, APIs, and scalabledata models.8. Drove prioritization decisions across competing initiatives, balancing customer impact, technical feasibility, and business outcomes.
Education
Barkatullah Vishwavidyalaya
BE, Computers
1996 — 2000
Indian Institute of Management, Lucknow
IPMX, Management
2008 — 2009
Skills
- Account Management
- Java Enterprise Edition
- Product Management
- Business Development
- Java
- Requirements Analysis
- Business Analysis
- Pdlc
- Sdlc
- Solution Architecture
- Program Management
- Pre-Sales
- IT Strategy
- Software Project Management
- Business Intelligence
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