Ritika Yadav
Global Senior Brand Manager | Ex-Unilever | IIM Bangalore, SRCC
- Role
- Global Senior Brand Manager - Dettol at Reckitt
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Ritika Yadav
Global Senior Brand Manager for Dettol across Emerging Markets of South Asia, SEA, Middle East & Africa. Responsible for delivering winning product, proposition & packaging mixes customised by region.Previously, Senior Brand Manager - Lakme Skin Care. Key areas of work include leveraging ever-evolving media models, decoding consumer insights to land impactful innovations across 6+ demand spaces, managing P & Ls whilst leading cross functional teams, working with specialist beauty & ecommerce channels, and creating a holistic experience with consumer love at the very core.Also worked in a National Sales Strategy role for Unilever Foods Business of over 1500 Cr. Key strengths include advanced business analytics, customer marketing, and distribution planning & execution for innovations & core portfolios alike across 5 different branches. Prior to this, worked as a Modern Trade Manager, Delhi+NCR handling an organised and semi-organised retail business of over 600 Cr.National Winner of LIME (Lessons In Marketing Excellence) 2017 | MBA - IIM Bangalore | B.Com (Honors)- SRCCAn avid sportsperson who also loves to travel. Deeply concerned with animal welfare.
Experience
Global Senior Brand Manager - Dettol
May 2025 — Present · Delhi, IN
Education
Indian Institute of Management Bangalore
Master of Business Administration (MBA), Business Administration and Management, General
2015 — 2017
Amity International School, Saket
High School, Business/Commerce, General
1997 — 2012
Shri Ram College of Commerce (SRCC)
Bachelor’s Degree, Business/Commerce, General
2012 — 2015
Skills
- Customer Service
- Financial Accounting
- Public Speaking
- Marketing
- Social Services
- Team Management
- Communication
- Management
- Marketing Strategy
- Team Leadership
- Sports
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