Ritika Uttam
WNS - Google Ads Expert | Helping Businesses Grow via Google Ads | Lead Gen & Campaign Optimization | Performance Marketer
- Role
- Senior Associate at WNS
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Ritika Uttam
Hi, I\'m Ritika — a results-driven digital marketing professional with a strong…
Experience
Senior Associate
Mar 2025 — Present · Gurugram, IN
As a Google Ads Account Manager at WNS, I manage end-to-end paid campaigns for clients, with a strong focus on performance marketing and client satisfaction. Responsibilities:• Plan, launch & optimize Google Ads campaigns (Search, Display, Performance Max & YouTube) • Conduct keyword research, competitor analysis & audience targeting • Monitor campaign KPIs — CTR, CPC, ROAS, Conversion Rate • Communicate directly with clients to discuss goals, performance & next steps Key Skills: Google Ads (Search, Display, Video) Performance Marketing & Lead Generation Client Communication & Reporting Google Analytics, Tag Manager A/B Testing & Continuous Optimization Focused on delivering high ROI and measurable growth for businesses through paid search excellence.
Education
Chhatrapati Shahu Ji Maharaj University
Bachelor of Science , Physics and Chemistry
2018 — 2021
Allenhouse institute of management
Master of Business Administration - MBA, Marketing
2021 — 2023
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