Ritik Kumar Dhusia
Marketing Strategist |Digital Marketing Certified - IIM Indore |
- Role
- Marketing Executive at McDonald's
- Location
- Lucknow, UP, IN
- LinkedIn followers
- 500 followers
About Ritik Kumar Dhusia
With an MBA from Lucknow University and currently enhancing my expertise through an Executive Digital Marketing program at IIM Indore, I am fully immersed in my role as a Marketing Executive at Spencer\'s Retail, specializing in BTL campaigns that foster direct customer engagement. My core competencies lie in planning and executing in-store promotions, activations, and events, all tailored to amplify brand awareness and customer loyalty.The Spencer’s Retail team, with my contribution, has seen a significant push in brand engagement through strategic marketing initiatives. Drawing from my experience as a Placement Coordinator at the University of Lucknow, I bring a unique perspective in connecting academic preparation with real-world application, ensuring that marketing strategies not only resonate with our audience but also reflect the innovative spirit of our brand. My goal is to continue collaborating with peers and industry experts to craft marketing solutions that drive our company\'s growth and success.
Experience
Marketing Executive
Mar 2026 — Present · Lucknow, IN
Driving brand growth and customer engagement through strategic marketing initiatives across media, in-store campaigns, and PR.• Plan and execute integrated media campaigns in collaboration with agencies to maximize reach and ROI• Lead in-store marketing initiatives to enhance customer experience and drive sales conversions• Support brand positioning through impactful campaigns aligned with McDonald’s global and local strategy• Coordinate PR activities, partnerships, and launches to strengthen brand visibility and reputation• Analyze campaign performance and consumer insights to optimize marketing effectiveness• Work cross-functionally with operations, digital, and creative teams to ensure seamless executionPassionate about building strong, customer-centric brands through innovative and data-driven marketing.
Education
Lucknow University, Lucknow
Master of Business Administration - MBA
National Post Graduate
Bachelor of Arts - BA, Political Science and Government
2018 — 2021
City Montessori School
High School, PCM
Indian Institute of Management, Indore
Executive Digital Marketing , Marketing
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.