Ritesh Dutt
Media Expert l Managing Partner at EssenceMediacom (GroupM)
- Role
- Managing Partner at Essencemediacom India
- Location
- Gurugram, IN
- LinkedIn followers
- 500 followers
About Ritesh Dutt
Strategic Media professional with experience across a wide range of categories including CPG, Consumer durables, telecom, Auto, BFSI and Behaviour change. Have been part of and spearheaded the transformation journey be it at the agency side or for the clients, managed multi-million dollar account teams, passionate about understanding how brands can tap into consumers minds through data-driven insights. Expertise includes resource and revenue management, media-mix optimization, research, digital measurement strategy, negotiation.
Experience
Managing Partner
Jan 2019 — Present · Gurgaon, IN
Managing a cluster of large accounts across multiple categories for all platforms and ensure resources, business partners, processes are in place to manage existing business/acquire new business.
Education
Indian Institute of Management, Calcutta
Executive Program in Digital and Social Media Marketing Strategy (Feb-Sep 2019), Digital Communication and Media/Multimedia
2019 — 2019
Apeejay School of Marketing
PGDBM, Marketing
1996 — 1998
Kendriya Vidyalaya
Commerce
1982 — 1992
Delhi University, RLA College
B'Com
1992 — 1995
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