Ritesh Shanker
Global Market Research & Consulting Leader | APAC & EMEA Growth | CX Innovation | Entrepreneur
- Role
- Strategic Sales Leader Analytics, Reprints & Cx Solutions at Forrester
- Location
- Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Ritesh Shanker
A senior leader with 20+ years of experience in building, scaling, and leading market…
Experience
Strategic Sales Leader Analytics, Reprints & Cx Solutions
Aug 2014 — Present
Led Forrester Analytics and Reprints sales across APAC and EMEA, driving customer success, value realization, and operational efficiency to maximize subscription revenue. Developed the APAC Analytics business from the ground up, achieving a revenue of USD 5 million within three years. Introduced and scaled Forrester\'s proprietary CX Index™ in the region, identifying and capitalizing on opportunities to improve customer experience measurement practices. Formulated and executed sales strategies targeting specific customer pain points, resulting in significant improvements in churn management, customer retention, revenue growth, and market share expansion. Enhanced cross-functional collaboration to optimize delivery timelines and improve stakeholder satisfaction, ensuring timely and effective execution of client projects. Guided and supported a team of over 50 sales professionals across Australia, China, India, Southeast Asia, and Europe on account identification, strategy, product alignment, and value proposition development.
Education
Delhi School of Economics
Master's degree, International Business
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