Ritesh Mhatre

Media Planning & Buying - IPG MEDIABRANDS | Ex. Nielsen | Lumina Datamatics

Role
Sr Associate - Media Operation (Planning & Buying) at IPG Mediabrands
Location
Mumbai, MH, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Ritesh Mhatre

Media operations specialist with 6+ years of experience driving high-impact campaigns across Linear TV, Radio, OTT, and VOD. At IPG Mediabrands, I manage multimillion-dollar media buys for top brands like Emirates, Dyson, and Activision, YUM—owning everything from planning and buying to reporting and reconciliation using tools like MediaOcean, Prisma, and Numeris. Previously at Nielsen, I led scheduling for 1200+ global platforms, ensuring metadata accuracy and content compliance while streamlining workflows for a 36-member team. Known for blending precision with performance under pressure, I bring a strong mix of technical expertise, client focus, and process leadership to every project.

Experience

  1. Sr Associate - Media Operation (Planning & Buying)

    IPG Mediabrands

    Jul 2024 — Present · Pune, IN

    Account - UM Canada1. Enter buys into proprietary system (MediaOcean and Prisma) and maintain broadcast buys for LinearTelevision & Radio.2. Keep up to date on all communications with the Client Service Team including buy authorizations, tracking reports, buy changes, creative specifications etc.3. Ongoing management and stewardship of campaigns & update Makegoods.4. Assist with client financials such as budget reconciliation and budget management –resolve discrepancies with billing coordinators.5. Post campaigns and monitor campaign delivery.6. Generate campaign reports – including pre and post documents, Masterfiles.7. Use Mediacom Proprietary tool and other measurement software (Numeris).8. Collaborated directly with clients to address missing schedules and manage E-contracts/ billing order.9. Handled ad-hoc requests and processed them efficiently without disrupting current workflows.10. Prepared and maintained a task tracker for the team, ensuring all tasks were up to date.11. Maintained a task tracker for the team, ensuring all entries were up to date to provide clarity on the current workflow.Clients - Skip the dishes, Exxon, Fit4less, Activision, Fanduel, Emirates, Dyson

Education

  • Gokhale Education Soceity

    BMS, Business Administration and Management, General

    2015 — 2018

  • Dr. D. Y. Patil Vidyapeeth

    Master of Business Administration - MBA, Business Analytics

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Ritesh Mhatre — Sr Associate - Media Operation (Planning & Buying) at IPG Mediabrands in Mumbai, MH, IN | Unifers