Rishi Saikia

About Rishi Saikia

I\'ve spent my career at the intersection of brands, consumers, and platforms, and right now, that intersection is being completely rewired by technology.At Amazon India, I lead Seller Marketing & Success, helping thousands of brands navigate one of the world\'s most competitive ecommerce ecosystems. Before Amazon, I spent years at Hindustan Unilever building FMCG brands from the ground up.What I think about every day:→ How do brands win in a world where the storefront is a search bar?→ How does AI change the way non-tech marketers do their jobs?→ What does great seller or brand marketing look like at scale, in India and globally?I write about ecommerce growth, FMCG marketing, and the practical side of AI for marketers. Not the hype, but the stuff you can actually use on Monday morning.If you work in ecommerce, brand marketing, FMCG, or growth, let\'s connect. Bengaluru | IIM Bangalore | Currently @ Amazon India

Experience

1. Head, Seller Marketing & Success, Amazon India

   Amazon

   Jan 2024 — Present

Education

• Indian Institute of Management Bangalore

  PGP, Marketing

  2002 — 2004

• Delhi University

  Bachelor’s Degree, Physics

  1998 — 2001

Skills

• Brand Equity
• Key Account Development
• Distributed Team Management
• Leadership
• Performance Management
• Profit & Loss Management
• Management
• Retail
• Category Management
• Business Analysis
• Trade Marketing
• Consumer Products
• Business Strategy
• Strategy
• Consumer Behaviour
• Fmcg
• Shopper Marketing
• Talent Management
• Consumer Insight
• New Business Development
• Advertising
• Market Planning
• Employee Engagement
• Integrated Marketing
• Key Account Management
• Marketing
• Strategic Planning
• Brand Development
• Sales
• Brand Management
• Cross-Functional Team Leadership
• Marketing Strategy
• Sales Operations
• Fast-Moving Consumer Goods (Fmcg)
• Competitive Analysis
• Business Planning
• Marketing Research
• Business Development
• Innovation Management
• Negotiation