Rishikesh Patil

Growth @CoinDCX | ET 30U30 | GrowthX

Role
Manager - Growth at CoinDCX
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Rishikesh Patil

Over 4 years of first-hand experience in Product marketing, Growth marketing, CRM, Brand,…

Experience

  1. Manager - Growth

    CoinDCX

    Dec 2023 — Present · Bengaluru, IN

    Growth Strategy & Market Expansion - Drove market share growth in India’s crypto segment, increasing share from 40% to a peak of 81%, averaging 75% in the last two quarters.Collaborated cross-functionally with Product, Engineering, Analytics, and Content to implement listing strategies, leading to 2% market share via exclusive token launches.Built GTM strategies and drove adoption for high-potential listings, New product/feature launches & campaigns using data-driven token tracking and cross-team product assessment frameworks.Gamification & Lifecycle Engagement -Led growth initiatives through game mechanics and CRM, launching gamified campaigns like “Spot Trading Dangal”,“Rewards Hub”, “Web3 Powerplay Week”,etc. to increase AVPU and engagement.Developed and institutionalized a “Volume Gamification Playbook” to guide scalable engagement loops.Increased user resurrection rates with personalized lifecycle campaigns and automation, forming a scalable Resurrection Playbook.Drove uplift in Weekly Transacting Users (WTUs) through lifecycle nudges, behavior-based incentives, and push marketing.Partnered with Product Managers and Designers to conceptualize and implement gamified experiences and retention drivers.CRM Marketing & Personalization - Designed personalized CRM journeys across email, in-app, and push notifications to drive non-API trading volume growth.Delivered $384M in Spot trading volume from non-API users, including $40M from new and $282M from retained users.Drove Web3 revenue from $150K to $330K via Lifecycle marketing, CRM, and gamified loyalty programs.Enabled experimentation culture through hypothesis-driven A/B tests and continuous feedback loops.

Education

  • Annasaheb Vartak College of Arts Kedarnath Malhotra College of Commerce and E S Andrades College of Science Vasai Road Dist Thane 401 202

    Higher secondary certificate

    2014 — 2016

  • GrowthX

    Growth Marketing & Strategy

    2022 — 2022

  • Dwarkadas J. Sanghvi College of Engineering

    Bachelor's in Engineering

    2016 — 2020

Find verified contacts for anyone on LinkedIn

Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.

Free plan included · No credit card required

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.

Rishikesh Patil — Manager - Growth at CoinDCX in Bengaluru, KA, IN | Unifers