Rishika Sharma

About Rishika Sharma

I work at the intersection of customer success, retention, and lifecycle growth for eCommerce and consumer brands.Over the last 10 years, I’ve helped brands move beyond acquisition-led growth by fixing what happens after the first click : onboarding, activation, repeat purchases, and long-term customer value.I’ve worked hands-on with Shopify brands and 100+ enterprise retailers, owning customer journeys end-to-end—from first interaction to long-term retention across web, app, and CRM ecosystems.What I’m known for :Retention & Lifecycle StrategyI design post-acquisition strategies that improve key revenue levers like: • Funnel drop-offs & activation • Abandoned cart and browse recovery • Repeat purchase rate & LTVMost brands see a 5–7% uplift in revenue-impacting metrics within the first 30 days of structured execution.Deep Execution:I’m highly hands-on with complex implementations across: • Email, SMS, WhatsApp, push & in-app • Journey orchestration, segmentation & experimentation • Personalisation, recommendations, surveys & behavioural triggersI specialise in turning strategy into systems that actually run and scale.Omnichannel Growth:I blend automation with human intent designing campaigns that feel timely, relevant, and commercially effective, not spammy.I’ve partnered with teams across NA, EMEA, and APAC, working closely with founders, growth leaders, and product teams to drive measurable retention outcomes.Background: Engineering + MBA (Operations & Systems)If you’re hiring or collaborating on senior roles in retention, lifecycle growth, or marketing automation, I’m always open to meaningful conversations.Reach me at r••••••••@gmail.com

Experience

1. Principal Customer Success Manager

   WebEngage

   Oct 2025 — Present

   Heading Growth for the largest account in WebEngage’s International business- Heading Partner Success Management and driving growth for WebEngage’s leading partners in the MEA region- Holding some of the largest portfolios from Kuwait, Qatar and Saudi- Actively participating in process enhancement and Internal training

Education

• Christ University, Bangalore

  Master of Business Administration - MBA, Lean Operations and Management

• Christ University, Bangalore

  Bachelor’s Degree, Electronics and Communications Engineering