Rishabh Kaushal
Agency Growth Leader | Media Strategy & Partnerships | APAC Markets | $50M+ Media Portfolios
- Role
- Associate Director at Merkle Singapore
- Location
- Pune Division, MH, IN
- LinkedIn followers
- 500 followers
About Rishabh Kaushal
I am a Growth & Media Strategy Leader with 10+ years of experience across APAC…
Experience
Associate Director
Feb 2022 — Present · SG
Directed $50M+ annual media budgets across Singapore & Philippines, delivering 15–20% YoY revenue growth for global clients- Secured multi-market wins, including onboarding one of APAC’s largest QSR groups (8 brands, 5 markets)- Built and led a high-performing team of 5 planners, driving operational excellence and cross-functional collaboration (growth, programmatic, analytics)- Cultivated strategic partnerships with Google, Meta, and TikTok, unlocking $10M+ in efficiencies via beta programs, measurement innovations, and vendor negotiations- Delivered Quarterly & Annual Business Reviews to C-level stakeholders, aligning media strategies with business growth priorities.
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