Risa Pecoraro

About Risa Pecoraro

Leading at the edge and intersection of Product, Marketing, and Engineering, senior executive with demonstrated success across industries and markets. Experience focused on SaaS, B2B2C digital distribution, ecommerce, product development, customer acquisition, and data driven business intelligence for both start-up and Fortune 500 Companies. Responsible for success of CyberScout’s business transformation to a Platform-as-a-Service strategy, allowing partner companies to engage with their customers and employees via CyberScout®HQ. CyberScout®HQ is a quick-to-market ecommerce platform that drives increased customer and employee value and loyalty, while reducing personal and organizational risk through adoption of identity management, privacy, and cybersecurity products. Thoroughly configurable, the platform swiftly deploys centralized initiatives in an exceptional branded, and tailored user experience. Most proud of recognition for highest team engagement scores. My unique ability is driving organizational change through authentic and empathetic leadership that creatively leverages resources by looking beyond the surface to create opportunities at all levels.because let\'s be honest, none of the above success is possible without the team.

Experience

1. Chief Product Officer

   Bindable

   Jan 2022 — Present · Boston, MA, US

   Bindable is the insurance technology leader for alternative distribution. Bindable’s proprietary platform brings together software, a digital front-end, and a full suite of support services to offer flexible, market-ready solutions that connect insurance providers and trusted brands to the right consumers.Strategy *Own strategic and tactical roadmap, with near term (~6 months) and long term (36 month) paths, built around product pillars and a “North Star.” *Build the Product team from the ground up, accounting for Product Management, Product Design, Relationship Management, Platform Management, Product Marketing, QA, and Customer Support functions.*Accountable for standardizing pricing and scaling product delivery to meet revenue and profitability targets.Execution *Develop governance for roadmap prioritization *Develop new talent from the inside, e.g. launching a “Product Bootcamp” to onboard product managers functioning within other areas of the business, e.g. Insurance Agency team, in a low cost and scalable methodology.*Establish discipline around scope and delivery target dates.*Create balance between client driven product enhancements and strategic improvements.Leadership *Hands on Product Manager for R&D initiatives, with a top-to-bottom, hands on approach to building the business.*Drive executive alignment on the metrics on which to focus in a challenging market environment, leveraging past experience in two start-ups with successful exits.P&L *Accountable for SaaS margin of 80% through the product roadmap and driving efficiencies/scale.*Accountable for driving profitable growth through the product roadmap, recalibrated pricing, and client facing sales enablement.

Education

• Northeastern University

  Bachelor of Science (BS)