Ripdaman Kaur
Marketing Strategies @Meta
- Role
- Client Solutions Manager at Meta
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Ripdaman Kaur
Experienced Client Solutions manager with a proven track record in the Customer-Facing…
Experience
Client Solutions Manager
Jun 2022 — Present
Led strategic account management across several sectors, optimizing Meta Ads campaigns to align with client KPIs and business goals-Developed and executed full-funnel ad strategies, including media, creative, and measurement plans, driving significant performance and brand marketing success-Managed significant quarterly marketing budget for top tier clients, leveraging in-depth knowledge of the mobile app ecosystem to enhance customer experience and drive growth-Generated actionable insights through data analysis, refining targeting, and optimizing campaigns, resulting in a 53% ROI improvement and a 52% increase in branding spend-Collaborated with cross-functional teams (Sales, Data Science, Product, Creative, and Engineering) to enhance platform strategy and deliver tailored client solutions-Led API and SDK integrations with product and solutions teams, ensuring seamless implementation and enhanced campaign performance-Conducted strategic business reviews, identifying opportunities for upselling and deepening client partnerships in alignment with business objectives.
Education
Guru Nanak Institute of Technology , Kolkata
Bachelor of Technology (BTech)
2009 — 2013
Skills
- Node.js
- Teaching
- Customer Service
- English
- Python
- Bootstrap
- Powerpoint
- Microsoft Excel
- Microsoft Word
- Html5
- Cascading Style Sheets (Css)
- Json
- Public Speaking
- Javascript
- Research
- Windows
- Sql
- Core Java
- Siebel
- Angularjs
- Photoshop
- Outlook
- Microsoft Office
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