Riley Yurk

Principal, Product Manager - Valorant Esports @Riot Games

Los Angeles, CA, US
EMAILS
r••••@riotgames.com
MOBILE NUMBERS
+15•••••••68

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WORK HISTORY

Mar 2023 — Present

Principal, Product Manager - Valorant Esports @Riot Games

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Santa Monica, CA, US

Lead strategic direction and execution for key esports products, collaborating cross-functionally to define and shape the long-term product.– In-game digital goods have contributed $100M+ to the partner ecosystem.– Delivered fan-first product innovations that fueled global audience engagement– Creating new fan products with our tech R&D team to create deeper fandom.– Broke records at Champions Seoul in 2024 with 44.3M unique viewers and 9.13M peak viewers.– Manage live product execution, continuously iterating to meet business and fan objectives.

SKILLS

PlanningResearchingFundraisingMarketing StrategyTime ManagementEntrepreneurshipMarketingData AnalysisMarket ResearchStrategyAdvertisingCustomer ServiceTeam LeadershipLeadershipMarketing CommunicationsSocial NetworkingSocial Media MarketingEvent ManagementProject ManagementPublic RelationsSocial MediaAnalysisNonprofits

ABOUT RILEY YURK

Lifelong passions for gaming and sports have led me to dream roles at Riot and Nike. At Riot, I\'ve helped shape the future of esports through fan-focused initiatives and innovative products. At Nike, I led groundbreaking projects, guiding the brand into uncharted territory through strategic partnerships and collaborating with the world\'s biggest athletes to craft authentic stories. My goal is always to create meaningful experiences that inspire others to form deep, emotional connections with these brands, just as I have.

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