Riley Bernat

Mobile Growth @ Intuit

Role
Senior Marketing Manager - Mobile at Intuit
Location
San Diego, CA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Riley Bernat

A results-oriented Senior Marketing Manager with over seven years of experience in mobile app marketing and user acquisition. I specialize in developing and executing comprehensive, full-funnel marketing strategies that drive measurable business outcomes.At Intuit, I\'ve played a critical role in accelerating our mobile app\'s performance. My recent work includes launching never-been-done-before app events and leveraging AI to streamline test management and competitive intelligence workflows. My approach is rooted in a data-driven mindset and cross-functional collaboration. I excel at translating complex performance data into actionable insights and aligning diverse teams—from analytics and creative to external publisher partners —to achieve shared goals. I am a proactive self-starter who thrives on solving complex challenges and enhancing team efficiency.Areas of Expertise: Mobile App Marketing, App Store Optimization (ASO), User Acquisition, Performance Marketing, Integrated Media, Kochava MMP, AI-driven workflows, Cross-Functional Collaboration.Channel Expertise: TikTok, Snap, Meta Ads, Reddit, Pinterest, Apple Search Ads, Mobile DSPs, Google Ads.

Experience

  1. Senior Marketing Manager - Mobile

    Intuit

    Nov 2024 — Present

Education

  • California Polytechnic State University-San Luis Obispo

    Bachelor of Science - BS, Cum Laude

Skills

  • Market Research
  • Data Analysis
  • Marketing Strategy
  • Public Relations
  • Powerpoint
  • Microsoft Office
  • Digital Marketing
  • Marketing
  • Social Media
  • Marketing Communications
  • Facebook
  • Public Speaking
  • Advertising
  • Psychology
  • Management
  • Microsoft Powerpoint
  • Social Networking
  • Social Media Marketing

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Riley Bernat — Senior Marketing Manager - Mobile at Intuit in San Diego, CA, US | Unifers