Riley Davis

About Riley Davis

Purpose-driven communication — that\'s the foundation of my work ethic. It\'s why I\'m drawn…

Experience

1. Communications Specialist

   IMA Financial Group, Inc.

   Sep 2024 — Present · Newton, MA, US

   Responsible for brand management, collateral development, and client communication in the IMA Boston office. Provides direct support to clients by managing ongoing employee communication strategy around their benefits program. Supports IMA Boston team with leadership in communication, marketing, and relationship-building strategies.Focus Areas: Customized Client Communications: digital, print, and verbal content tailored to an organization\'s brand, mission, and strategy. Employee Engagement at Every Touchpoint: from benefit fairs and webinars to half-day seminars and or iconic holiday parties, tailor events to match your team\'s style. Ongoing Communication Strategy: use storytelling to establish continual growth in your brand awareness and engagement. Key techniques and tools I support: media pitching, written collateral (personal biographies, email copy, one-pagers, etc.) presentation materials. Brand Management: Builds IMA Boston through event coordination, PR practices, and network involvement.Relationship-building drives my work. Whether customized client communications (Open Enrollment and year round), internal project and brand development, or simply creating camaraderie through an all teams event, my work targets its intended audience with their culture, voice, and engagement central. Everyday I\'m collaborating; locally with IMA Boston subject matter experts and account management teams, nationally with the greater IMA Corporate Communications, Marketing, and Employee Experience practices, and holistically with the clients and communities I serve.Something else - ask me about our 2024 holiday party!