Rikki Singh

Director of Analytics | Consultant | Advisor | Data Analyst | Marketing Analyst | Business Analyst | Data Visualization | Data Insights

Role
Director, Marketing Technology Operations at Universal Music Group
Location
Los Angeles, CA, US
LinkedIn followers
500 followers
Information TechnologyView LinkedIn profile

About Rikki Singh

10+ years of experience in Data Analytics across Finance, Marketing, Gaming…

Experience

  1. Director, Marketing Technology Operations

    Universal Music Group

    Jan 2023 — Present · Los Angeles County, CA, US

    Generated $200M in annual revenue through improved marketing technology solutionsExpanded the CRM base by 20M through vendor partnershipsIncreased marketable data signals by 25% through vendor partner data integrationGrew the marketing base by 12% through QA and data warehousing updatesValidated target audiences for 5-6 digital marketing campaigns daily

Education

  • UC San Diego

    B.S.

  • Eastern Illinois University

    M.A.

  • UC San Diego

    B.A.

Skills

  • Teradata
  • Microsoft Sql Server
  • Ssrs
  • Ssis
  • Cognos
  • Microstrategy
  • Sas
  • Spss
  • Omniture
  • Google Analytics
  • Webtrends Analytics
  • Microsoft Excel
  • Vba
  • Access
  • Powerpoint
  • Microsoft Word
  • Outlook
  • Mappoint
  • Visio
  • Analytics
  • E-Commerce
  • Online Advertising
  • Market Research
  • Product Management
  • Business Intelligence
  • Web Analytics
  • Management
  • Data Analysis
  • Analysis
  • Leadership
  • Marketing
  • Program Management
  • Business Development

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