Rihab Z.
Web Analytics Consultant @Tink
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WORK HISTORY
Web Analytics Consultant @Tink
Montreal, QC, CA
Consent management : Consent management is a system or process for allowing customers to determine what personal data they are willing to share with a business. It has become so important worldwide because of the lawful requirement for websites to obtain user consent for collecting data through cookies while browsing. Businesses all across the world are now responsible for collecting and managing customer consent and adhering to personal data processing standards.CMP used : OneTrust/CookiePro, Didomi, CookieBot, with/without Google Consent ModeGA4 tracking:Data needsImplementation guideGTM implementationAnalysis
EDUCATION
ISCAE
Master of Business Administration - MBA, Organizational information systems
Google analytics individual Qualification certification, web analytics
Université de La Manouba
Master's degree: accountancy and business administration, Comptabilité
Google Academy
CERTIFICATION: Digital Sales Certification, digital
ABOUT RIHAB Z.
As a Web Analytics Consultant, I leverage my expertise in consent management and Google Analytics 4 (GA4) tracking to help businesses optimize their online presence and data collection. With over 9 years of experience in this role, I have successfully implemented consent management systems using OneTrust/CookiePro, Didomi, CookieBot, and Google Consent Mode, ensuring compliance with global data protection regulations.I also have a strong background in project management, having led analytics and media tracking projects at fifty-five and SOFTCORP. I am skilled in creating analytics and media tracking specifications, quality checking measurement plans, and managing client relationships. My goal is to provide high-quality web analytics solutions that enhance business performance and customer satisfaction.
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