Rie Maiden
Fractional CMO @World Of Chris Collins
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WORK HISTORY
Fractional CMO @World Of Chris Collins
EDUCATION
University of Florida
BA, History
Strayer University
MBA, Marketing
Cornell University
Certificate, Product Marketing
ABOUT RIE MAIDEN
I lead marketing and growth for luxury, fashion, beauty, and lifestyle brands where there is an opportunity to scale the business while protecting what makes the brand distinct. My experience spans in-house leadership at Gucci, La Mer, and Jo Malone London, and now as a Fractional CMO, where I partner directly with founders and executive teams to define brand strategy, build marketing organizations, and drive full-funnel growth across DTC, retail, and wholesale.I own the intersection of brand and commercial performance to shape positioning, go-to-market, and consumer experience while driving measurable outcomes across acquisition, retention, and lifetime value. My work focuses on building systems that translate brand equity into sustained revenue growth.
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