Riddhi Dedhia
Wholesale Account Coordinator @Burberry
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WORK HISTORY
Wholesale Account Coordinator @Burberry
Led end-to-end wholesale market preparation, including seasonal calendar planning, sample readiness, and cross-functional coordination across Sales, Merchandising, Operations, and Customer Operations teams.• Oversaw shipments, replenishment, delivery timelines, and order flow, ensuring alignment with commercial objectives and improving in-season turnover and sell-through.• Conducted Actuals vs. Forecast analysis, performance tracking by category, region, and sales manager, and cancellation monitoring using advanced Excel (Pivot Tables, heavy data sets).• Managed and distributed weekly wholesale reports including free stock, delivery status, buy recaps, and updated seasonal price lists for internal teams and external partners.• Created reorders, swaps, and returns in SAP (Mercury/ZOPR), ensuring data accuracy, compliance with partner agreements, and clean documentation.• Supported the Wholesale Director EMEIA, managing 200+ independent accounts and contributing to seasonal revenue targets exceeding £60 million.
EDUCATION
S K Somaiya Vidyavihars College of Arts Science & Commerce Vidyavihar Mumbai 400 077
Bachelor's of Management Studies, BMS
Coventry University London
MSc in International Fashion Marketing, Fashion Marketing
University of Mumbai
Bachelor of Management Studies, Business, Management, Marketing, and Related Support Services
ABOUT RIDDHI DEDHIA
Performance- driven and skilled Marketing assistant with 3+ years of extensive experience of working with Luxury brands in developing strategies, assisting in the content management, and completing detailed reports. Certified Marketing Management professional with excellent communication skills, strong data-driven approach, and well-developed ability to work and perform well independently or in a team.
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