Rick Warp
CEO Founder @Clarity Corporation
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WORK HISTORY
CEO Founder @Clarity Corporation
Clarity has helped companies grow through advice that is both strategically insightful and realistically actionable. Our market-focused strategies help our clients to 1) improve the success of today\'s offerings, and 2) find breakthrough opportunities for future growth and profit.We inform our work through intense market engagement, gaining deep, anthropological understanding of customers, competitors and our clients themselves, and we use that understanding to drive new offering development, operations, services, go to market planning and partnering. Our distinctive Customer Experience Design methodology is not only the foundation of our work, but we also empower our clients to do this themselves through our learning programs.
EDUCATION
Stanford University
MS, Engineering
Stanford University
BS, Engineering
Stanford University Graduate School of Business
MBA, Corporate Strategy, Marketing
SKILLS
ABOUT RICK WARP
CORPORATE STRATEGYSTARTUP MENTORCUSTOMER ANTHROPOLOGYCUSTOMER EXPERIENCE DESIGNTECHNOLOGY PRODUCT | SERVICE INNOVATIONRick Warp was the founding CEO of Clarity. Since 1993, he has provided executives with breakthrough thinking on critical strategic issues affecting both short-term and long-term market success and growth. He also provides empowerment training for clients seeking to incorporate the disciplines of market focus into their businesses. Rick’s advice is informed by over 20 years of operating experience in technology companies, in roles ranging from R&D management and marketing to CEO. He was a founder and CEO of DaVinci Graphics, a color graphics startup, and Phase 2 Automation, a cleanroom automation equipment manufacturer. As Senior VP/GM of Leasametric Instruments, he engineered and led the successful turnaround of a $50 million electronic rental/leasing operation. Rick served as Director of Marketing and Business Development at Sun Microsystems. He began his career at Hewlett Packard, where he spent nine years in R&D and product management positions, managing products from initial idea through end of life.Rick holds three patents. His education includes BS, MS and MBA degrees from Stanford University.Specialties: Strategic innovationCustomer experience designEntrepreneuring | IntrapreneuringValue propositions and value delivery systems Corporate strategy Technology product and service developments
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