Rick Lavoie

About Rick Lavoie

Leader with a unique hybrid creative and strategic marketing approach delivering unexpected big ideas, disruptive omnichannel brand experiences, memorable advertising, emotive storytelling, and digital innovation. Committed to crafting high-impact multi-channel campaigns that drive engagement, revenue, and cultural relevance. Adept at mentoring and growing high-performing creative teams. Expertise in partnering with executive stakeholders to align creative strategy with business objectives in large firms to deliver measurable business results.

Experience

1. Creative Director

   KPMG

   Jul 2021 — Present

   Lead a team of Writers and Designers creating a large volume of multi-channel marketing experiences for this global “big four” professional services firm in a best-in-class internal agency. Partner with senior stakeholders and leadership to engage buyers with relevant content and compelling stories, turning them into sales leads to deliver business results.

Education

• University of Massachusetts Dartmouth

  B.F.A., Corporate Visual Design

• Bristol Community College

  Associate's Degree, Marketing

Skills

• Advertising
• Emerging Media
• Website Development
• Creative Strategy
• Leadership
• Sem
• Multi-Channel Marketing
• Social Networking
• Social Media Marketing
• Team Leadership
• Creative Problem Solving
• Customer Engagement
• New Business Development
• Digital Media
• Lead Generation
• Web Analytics
• Integrated Marketing
• New Media
• Ideation
• Crm
• Interactive Marketing
• Account Management
• Management
• Process Development
• Strategy
• Marketing
• Brand Architecture
• Rich Media
• Operations Management
• Digital Marketing
• Relationship Marketing
• Strategic Thinking
• Brand Management
• Cross-Functional Team Leadership
• Content Strategy
• Brand Development
• Marketing Strategy
• Digital Strategy
• Mobile Devices
• Online Marketing