Ricka Ford
Website Merchandising Specialist | Amazon Seller Central | A+ Content & Product Listing Optimization
- Role
- Marketplace & Merchandising Specialist at Ray Allen Manufacturing
- Location
- Colorado Springs, CO, US
- LinkedIn followers
- 500 followers
About Ricka Ford
I am an eCommerce specialist focused on the end-to-end management of digital storefronts.…
Experience
Marketplace & Merchandising Specialist
Apr 2024 — Present
Maintained and optimized the product storefront on the company website to improve user experience and drive sales. Built and managed the Amazon webstore, ensuring accurate and up-to-date product listings. Developed A+ marketing content for every SKU, enhancing visibility and customer engagement. Managed pricing strategies and updated shipping templates to offer free shipping, boosting competitiveness. Involved in eCommerce merchandising by adding new product pages and managing discontinued models. Collaborated with internal teams on product launches and marketing materials to enhance overall offerings.
Education
Kansas State University
Bachelor's of Science, Marketing and Social Sciences
2009 — 2014
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