Rick Covault
NE Regional Sales/Marketing Director
- Role
- Northeast Regional Sales & Marketing Director at Team Velocity
- Location
- Canton, MI, US
- LinkedIn followers
- 500 followers
About Rick Covault
A results-oriented sale & marketing professional with 25 years of experience in B2B & B2C…
Experience
Northeast Regional Sales & Marketing Director
Dec 2014 — Present
Develop automotive sales and service marketing strategies at the dealer level in multiple states throughout the NE Region. Specializing in consultative marketing assessments and comprehensive marketing solutions. Includes implementation of data-driven, technology based solutions that provides positive ROI. Further includes business development, account management and client services for media planning, direct mail, Google (Certified), Bing, Social Media, email marketing, outbound calls, creative, production, project management, in-store training and reporting. Achieved 100% retention.Business development services in Michigan and Ohio. Providing data-driven, sales and service marketing strategies within the automotive sector at the Tier level. Includes client services, custom marketing strategies, research, market analysis, multi-channel marketing campaigns and executive presentations. Achieved 100% growth within the Michigan market.
Skills
- New Business Development
- Media Planning & Buying
- Strategic Planning
- Strategy
- Online Advertising
- Crm
- Branding
- Email Marketing
- Research
- Digital Advertising
- Market Research
- Account Management
- Marketing
- Management
- Corporate Identity
- Production Support
- P & L Management
- Client Relationship Building
- Business Development
- Relationship Marketing
- Events & Promotions
- Experiential Marketing, Trade Shows
- Oem, Retail, Field, Brand Team, Consumer Marketing
- Media Planning
- Creative Execution
- Media: Tv, Radio, Print, Mail, Digital, Crm
- Sales
- Direct Mail
- B2b
- Direct Marketing
- Business Management
- Creative Direction
- Advertising
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