Rich Tomey

Sr Regional Director & Executive Director - Dick Tomey Legacy Fund @Positive Coaching Alliance

Phoenix, AZ, US
EMAILS
r••••••••@positivecoach.org
MOBILE NUMBERS
+16•••••••02

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WORK HISTORY

Apr 2017 — Present

Sr Regional Director & Executive Director - Dick Tomey Legacy Fund @Positive Coaching Alliance

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Phoenix, AZ, US

Executive Director of The Positive Coaching Alliance. The Positive Coaching Alliance (PCA) develops BETTER ATHLETES, BETTER PEOPLE through resources for youth and high school sports coaches, parents, administrators and student-athletes. In addition to free audio-video and printable tips and tools at PCA has partnered with roughly 3,500 schools and youth sports organizations nationwide to deliver live group workshops, online courses and books by PCA Founder Jim Thompson that help those involved in youth and high school sports create a positive, character-building youth sports culture.PCA resources, which have reached more than 8.6 million youth, strive to transform high school and youth sports into a Development Zone™ culture, where the goal is to develop Better Athletes, Better People and the following become the prevailing models in youth and high school sports:The Double-Goal Coach®, who strives to win while also pursuing the more important goal of teaching life lessons through sportsThe Second-Goal Parent®, who concentrates on life lessons, while letting coaches and athletes focus on competingThe Triple-Impact Competitor®, who strives to impact sport on three levels by improving oneself, teammates and the game as a whole.PCA gains support from a National Advisory Board, including National Spokesperson and 11-time NBA Champion Coach Phil Jackson, and many other top coaches, athletes, organization leaders and academics who share PCA’s mission.

EDUCATION

1990 — 1994

University of Arizona

Bachelor of Arts, Marketing, Media, Communications, Business

1992 — 1994

University of Arizona

Bachelor's degree

SKILLS

Sponsorship SalesFlashSponsorship ActivationSocial Media MarketingStrategic PlaningDreamweaverIllustratorEvent ManagementLeadershipMarket PlanningCustomer ServiceSocial Media IntegrationIndesignSportsSalesSocial MediaSports MarketingAdvertisingSponsorshipManagementTrainingNew Business DevelopmentMarketingPublic RelationsBusiness DevelopmentStrategic PlanningMarketing StrategyIntegrated MarketingTelevision

ABOUT RICH TOMEY

Positive Coaching Alliance (PCA) develops BETTER ATHLETES, BETTER PEOPLE through resources for youth and high school sports coaches, parents, administrators and student-athletes. In addition to free audio-video and printable tips and tools at PCA has partnered with roughly 3,500 schools and youth sports organizations nationwide to deliver live group workshops, online courses and books by PCA Founder Jim Thompson that help those involved in youth and high school sports create a positive, character-building youth sports culture.PCA resources, which have reached more than 8.6 million youth, strive to transform high school and youth sports into a Development Zone™ culture, where the goal is to develop Better Athletes, Better People and the following become the prevailing models in youth and high school sports:The Double-Goal Coach®, who strives to win while also pursuing the more important goal of teaching life lessons through sportsThe Second-Goal Parent®, who concentrates on life lessons, while letting coaches and athletes focus on competingThe Triple-Impact Competitor®, who strives to impact sport on three levels by improving oneself, teammates and the game as a whole.PCA gains support from a National Advisory Board, including National Spokesperson and 11-time NBA Champion Coach Phil Jackson, and many other top coaches, athletes, organization leaders and academics who share PCA’s mission.

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