John B. Richards

Advisory Partner and Principal @The New England Consulting Group

Phoenix, AZ, US
MOBILE NUMBERS
+12•••••••57

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WORK HISTORY

Jul 2016 — Present

Advisory Partner and Principal @The New England Consulting Group

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Westport, CT, US

Affiliated with this leading Management Consulting firm providing marketing and strategy counsel to a variety of fortune 500 firms. Drove growth and organization strategies for e.g, Medifast in retail weight loss ( NYSE: MED) Ahava skin care products ( Israel),Mimi\'s Café casual dining,Firehouse Subs quick service food, Suntory Beverages ( Japan ) Served as interim CEO for Picture People a retail portrait chain leading to a successful sale and Envision a scholastic learning company executing a complete rebranding and repositioning.

EDUCATION

1974 — 1976

The Wharton School

MBA, Marketing, Multinational Enterprise

N/A

Bucknell University

BA, History,Sociology

SKILLS

Business DevelopmentReal EstateMarketing ManagementSalesManagementTeam BuildingStrategyE-CommerceFoodInternational Business DevelopmentLeadershipManagement ConsultingProduct DevelopmentNew Business DevelopmentSales ManagementRestaurantsHotelsMarketingIntegrationMarketing StrategyBusiness StrategyStart-UpsPublic SpeakingResortsCustomer Relationship Management (Crm)Business Process ImprovementCrmBoard of DirectorsStrategic PlanningMergers & AcquisitionsProgram ManagementHospitality

ABOUT JOHN B. RICHARDS

A CEO and board member driving the successful scaling of iconic consumer companies at their earliest inflection point : Four Seasons Hotels, Starbucks, Elizabeth Arden Red Door, Life Time Fitness and the Joint Chiropractic. His experience and expertise, is built on a CPG and consulting foundation with early success in cruise travel, hospitality and high growth specialty retail, successfully translated to healthcare services, fitness and beauty services in a range of multi-channel growth environments. He brings deep knowledge of affluent consumers, strategic marketing, multi- channel operations, and real estate.With 20+ years of public and private board experience,he is well versed in Boardroom & Corporate Governance, IPO and private equity funding. Highlights:Global Branding & Operations: Built Four Seasons Hotels initial global brand strategy, marketing infrastructure and new standards development growing from 8 to 42 hotels, 3 to 22 countries and $400 million to $2.5 billion revenue as CMO and EVP resulting in global luxury hospitality leadership.Meteoric Growth & Innovation: Grew Starbucks into a national chain by achieving record retail expansion. Built operations team that grew the company from 500 to stores, and $400 million to $2.5 billion in 3 years.\'Comp\' store sales doubled from 3% to 7+% through new products (Frappucino), acquisitions (Tazo Tea) as its first President of Starbucks N.A. Scaling and Rebuilding Legacy and emerging Brands: Rebuilt the classic Elizabeth Arden Red Door brand and shaped the initial growth of the Joint Chiropractic through its IPO as President,CEO and board member. Specialties:StrategyPrivate EquityInternational DevelopmentHealthcare servicesMulti-Location | Channel Strategy Digital | Social Media Unit growthBrand ManagementM & AE Commerce CRM | Loyalty Fitness | Spa CPG Hotel | Cruise | Retail | Operations

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