Richard McVey

VP, Audience Development, SEO & Content Analytics

Role: VP, Audience Development, Seo & Content Analytics at The Arena Group
Location: Nashville, TN, US
LinkedIn followers: 500 followers

About Richard McVey

Successful and versatile digital communications professional with vast experience managing national brands. Excels at leading content teams across multiple platforms (web, social, print), defining content strategies, optimizing workflow, SEO, digital partnerships, AI, and online traffic growth in the pursuit of increased readership, brand awareness, and revenue.

Experience

VP, Audience Development, Seo & Content Analytics
The Arena Group
Apr 2024 — Present
Leading audience development and SEO teams across The Arena Group\'s portfolio of sites, including Parade, Men\'s Journal, The Street, Athlon Sports, and Surfer.

Education

University of Tennessee, Knoxville
BS, Journalism

Skills

Social Media Marketing
Strategic Communications
Text Editing
Copywriting
SEO
Journalism
Editing
Blogging
Content Strategy
Management
Interviews
Social Media
Writing
Project Management
Magazines
Strategic Planning
Ap Style
Analytics
Marketing
Copy Editing
Books
Web Content Writing
Public Speaking
Communication
Google Analytics
Editorial
Web Content
Content Management
Ap Stylebook
Publishing
Freelance Writing
Storytelling
Twitter
Publications
Leadership
Newspapers
Facebook
Content Creation
Strategy
Email Marketing

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