Ricky W.

About Ricky W.

Dynamic Creative Director and Multimedia Producer with 15+ years of experience leading branding initiatives, web development projects, and digital marketing campaigns. Proficient in managing cloud application and web development teams, delivering innovative solutions tailored to client needs. Expertise in leveraging WordPress, GMass, and cold email campaigns to drive engagement and conversions. Adept at integrating generative AI tools (ChatGPT, Genmo AI, Sora AI, Perplexity, MidJourney) for content creation and campaign optimization.Core Competencies.Creative Expertise: Video Production, Graphic Design, UI/UX Design, Content Creation, Brand Development.Tools & Platforms: Adobe Creative Suite (Photoshop, Premiere Pro, After Effects), Final Cut Pro, WordPress, HTML/CSS, MailChimp.Generative AI: ChatGPT, Genmo AI, Sora AI, Perplexity, MidJourney.Leadership: Strategic Planning, Project Management, Team Leadership, Client Engagement, Cross-Functional Collaboration.Digital Strategy: Social Media Management, E-Commerce Campaigns, Data-Driven Marketing, Content Optimization.

Experience

1. Technical Consultant

   Cdl Consultants, Inc

   Feb 2021 — Present · Libertyville, IL, US

   I lead the development of digital tools that support commercial drivers and transportation companies in maintaining FMCSA compliance and reducing violation-related risks. I oversee website and application management, integration of platforms with systems like Salesforce and FMCSA data portals, and implement automation for tasks such as citation tracking, document management, and driver onboarding. Additionally, I contribute to content strategy by drafting blog posts, designing social media and marketing materials, and managing domain infrastructure, including DNS configuration.

Education

• Ventura College

  NA, Tv Production

  1996 — 1998

• International Academy of Design and Technology (IADT)

  Bachelor of Fine Arts - BFA, Multimedia Design and Production

• Waukegan High School

  Diploma, General

Skills

• Creative Direction
• Social Media Marketing
• Graphic Design
• Web Design
• Video Editing
• Social Networking
• Advertising
• Blogging
• Content Management
• Facebook
• Soundcloud
• Creative Writing
• Adobe Creative Suite
• Graphics
• Marketing
• Photoshop
• Photography
• Entertainment
• Email Marketing
• Music
• Wordpress
• Video Production
• Music Production
• Online Advertising
• Social Media
• Online Marketing
• Digital Media
• Video
• Copywriting
• Multimedia
• Marketing Strategy
• Leadership
• Management
• Adobe Photoshop
• Conversational
• Microsoft Office
• Sound
• Logo Design
• Event Planning
• Customer Service