Rich Owens

Enterprise Product Transformation & Enablement Leader | Driving Executive Insight, Alignment & Communication through Data Visualization, FinOps & Applied AI | Delivering Enterprise Modernization at Scale

Role
SVP Transformational Product, Ocm, Data Visualization, Finops & Applied Ai Leader at Citi
Location
Dallas-Fort Worth, TX, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Rich Owens

I’m a transformational product, change management, and communications executive who helps organizations translate complexity into clarity — using data, storytelling, and innovation to accelerate enterprise transformation and measurable business growth. Over my career, I’ve led global teams across financial services, technology, and product organizations to deliver change at scale. My work bridges data intelligence, product management, and strategic communications — connecting executive vision to operational execution. I build frameworks, products, and narratives that inspire adoption, drive modernization, and create lasting business impact. At Citi, I’ve led analytics and visualization initiatives that turn complex data sets into actionable insights — enabling millions in technology optimization and powering transformation of the global infrastructure estate. I also led the development and establishment of the bank’s newly formed FinOps practice, helping establish cost transparency and accountability frameworks as well as optimization opportunities to help drive efficiency across cloud and data center portfolios in the pursuit of $200 MM in annual saves. Earlier in my career, I led product and marketing teams for technology innovators like CoreLogic, Apptricity, and a360inc, shaping multi-product strategies, brand architectures, and go-to-market initiatives that generated millions in new business and elevated enterprise positioning. I’m most passionate about leading at the intersection of data, product innovation, and change leadership — creating the clarity, alignment, and communication frameworks that allow organizations to move faster, smarter, and more cost effectively. Core Capabilities: Product Strategy & Lifecycle Management • Enterprise Modernization • Data Visualization & Insight Design • Applied AI Solutions • Digital Transformation • Operational Excellence • Organizational Change Leadership • FinOps Governance • Executive Communications • Process Optimization • Cross-Functional Collaboration • Governance & Risk Mitigation • Strategic Planning • Stakeholder Engagement • Business Intelligence

Experience

  1. SVP Transformational Product, Ocm, Data Visualization, Finops & Applied Ai Leader

    Citi

    Jan 2025 — Present · Irving, TX, US

Education

  • Texas A&M University

    Bachelor of Science (B.S.)

  • East Texas A&M University

    Bachelor of Arts - BA

Skills

  • Account Management
  • Business Development
  • Product Launch
  • Strategy
  • Public Relations
  • Content Management
  • Direct Marketing
  • B2b
  • Marketing Management
  • Integrated Marketing
  • Trade Shows
  • Marketing Strategy
  • Online Advertising
  • Miller Heiman®
  • Competitive Analysis
  • Management
  • Marketing Communications
  • Product Marketing
  • Lead Generation
  • Email Marketing
  • Social Media Marketing
  • Business-to-Business (B2b)
  • Crm
  • Analytics
  • Advertising
  • B2b Marketing
  • Leadership
  • Vendor Management
  • Marketing
  • Brand Development
  • Digital Marketing
  • Product Management
  • Customer Relationship Management (Crm)
  • Online Marketing
  • Strategic Partnerships
  • Market Analysis
  • Brand Management
  • Strategic Planning
  • Copywriting
  • Product Development

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Rich Owens — SVP Transformational Product, Ocm, Data Visualization, Finops & Applied Ai Leader at Citi in Dallas-Fort Worth, TX, US | Unifers