Richard Wexler

About Richard Wexler

It’s not about having the right opportunities. It’s about handling the opportunities right.” - Mark HunterI am a highly experienced Marketing and Business Development Professional with domestic and international experience across Business Development, Business Planning/ Implementation, Strategy Development & Implementation, Key Accounts Management, product sales training, sales channel development & support, and Team Management. I have demonstrated expertise in organization-wide project management, scaling operations, performance improvement, marketing, and change management. I am a successful negotiator and contract implementation specialist who can handle various aspects, from inception to conclusion, including upselling. I am instrumental in turning vision into results through meaningful action - creating and executing strategic plans that exceed objectives. My managing success is not determined only by how well I explain it, but more importantly, how I live it and demonstrate it every day of my life.My expertise lies in successfully conceptualizing and implementing innovative marketing initiatives—including both digital and traditional media channels to drive market impact and expansion for Fortune 500 companies. I possess a deep understanding of product development/distribution, business development, Channel strategy, advertising, market research, and social media management. Additionally, my proven talents in event strategy, branding, and customer analytics positions me to make a significant impact on your organization. My remarkable leadership and interpersonal skills let me communicate with upper management and team members. I am confident in delivering impeccable results through my dedication in handling multiple functions and activities under high-pressure environments & tight deadlines.Areas of Expertise:Marketing StrategyBrand StrategyStrategic & Operations Planning Sales Management Global Business Planning Business Development Solution Selling Sales Channel Development and SupportKey Account Management P&L Management & Sales Promotion Process Improvement Cross-Functional Team Leadership Competitive Analysis Relationship Building Contract Negotiations Training and Leadership Customer Service Client Relationship Management Team Management To know more about me, or how I can help you or your business, contact me at: r••••••••@icloud.com

Experience

1. Vice President of Marketing

   Planck Vision Systems

   Jun 2020 — Present

   Positioned brand in the industrial market space through strategic messaging to media, investors and clients- Managed functions pertaining to maintenance and growth of dedicated key accounts, increased brand loyalty and customer satisfaction, on-time delivery, pricing, master service agreements, and quality- Manage performance factors Provide strategic & tactical direction for Global sales- Spearhead CRM system for a startup to include channel expansion, increasing financial performance and reviewing marketing program efficiencies- Manage the execution and effectiveness of all company marketing activities. Establish key performance metrics considering industry best practices- Pioneered the efforts across handling the entire gamut of functions pertaining to global development, regional sales, manufacturing, marketing, R&D, supply chain, and quality control to ensure a coordinated and consistent response to customer requirements- Designed and implemented the strategy that fulfills the objectives, maximizes revenues, profits, and market share of the company while streamlining overall operations pertaining to business development, and customer service- Outlined the long-term vision and goals for each account mapped with short-term strategies and action plans to achieve the goals

Education

• Babson College

  Leadership Program

  2018 — 2019

• Adelphi University

  Marketing

Skills

• Market Research
• Cms
• E-Commerce
• Marketing
• Public Relations
• Business Development
• Digital Marketing
• Adobe Creative Suite
• Online Marketing
• SEO
• Sales Channel Development
• Content Management Systems (Cms)
• Advertising
• Newsletters
• Online Advertising
• Competitive Analysis
• Sales
• Strategic Partnerships
• Marketing Communications
• Budgets
• Product Management
• Cross-Functional Team Leadership
• Marketing Strategy
• B2b
• Direct Marketing
• Business-to-Business (B2b)
• Product Development
• Search Engine Optimization (SEO)
• B2b Marketing
• Market Planning
• Project Management
• Social Media
• Media Buying
• Web Design
• Strategic Planning
• Brand Development
• Product Marketing
• Social Media Marketing
• Leadership
• Trade Shows