Richard Morris

Senior Sales Director, Emea Cep (Commercial, Enterprise and Public Sector), at Amd @AMD

Senior Sales Director responsible for leading AMD’s Commercial, Enterprise and Public Sector business across EMEA, driving growth through innovation, customer intimacy and ecosystem collaboration- Rebuilt go-to-market strategy to drive direct engagement with customers, reducing reliance on OEMs and deepening relationships across priority accounts- Accelerated net new acquisition by introducing vertical selling and enterprise-class campaigns, opening new opportunities across multiple industries- Unified OEM, channel and distribution partners into a single, customer-centric sales motion, ensuring consistent growth across the AMD portfolio.