Richard Mashburn

CEO of Mashburn Outdoor

Role
Chief Executive Officer at Stadium Digital Media Group Sdmg
Location
Atlanta, GA, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Richard Mashburn

Mashburn Outdoor has partnered with Stonehenge Partners and Stacker Holdings (Www.stackerholdings.com) as of June 2025 to grow MOA via acquisitions and new builds throughout the Southeast and Midwest. Mashburn Outdoor starting in 2021, 2022, 2023 & 2024 & 2025 acquired or built (110) digital and (135) static billboard faces / assets in Birmingham, Cumming, Jasper GA, Columbia & Greenville / Spartanburg SC, Savannah, GA and Huntsville AL through new acquisitions or organic growth builds. December of 2024 MOA acquired (2) prime digital faces located in Huntsville, AL February of 2025 MOA acquired (7) digital and (1) static face from Interstate Outdoor in Decatur and Huntsville, AL June of 2025 MOA has partnered with private equity groups Stacker Holdings and Stonehenge Partners. June of 2025 Mashburn Outdoor acquired (39)digital and (117) static faces from New South located in Huntsville, Chattanooga and North Georgia. MOA acquired the largest static billboards -30 x 100 in the Southeast “ the iconic CNN board” located across from Centennial Olympic Park, Mercedes Benz Stadium, State Farm Arena, CNN center, Georgia World Congress Center, The Georgia aquarium and the College football Hall of fame and converted to a 30 x 100 digital spectacular. We divested the Iconic digital Spectacular to Blackbird Media as of 6/1/2019. ATMedia Outdoor (ATM) is the largest exterior and curbside airport advertising company in the US with programs executed at 42 US Airports targeting and reaching 36 million monthly frequent business & Leisure travelers. Current assets: Mashburn Outdoor (MOA) currently operates (56) digital and (118) static faces in Atlanta, Kennesaw, Dawsonville, Chattanooga, NWGA, Decatur and Huntsville, AL Mashburn outdoor has acquired Stadium digital media group (SDMG) and has added the double sided (30x50) GSU digital spectacular located in downtown Atlanta on I-75 to our inventory. Past Divested assets: Fairway (Chattanooga)-2014 Allison Outdoor (Johnson City)-2016 The Iconic board (Atlanta) Blackbird Media / New Traditions-2019 Tier One Media (Montgomery)-2020 Grace Media -(Columbia, SC )-2021 Lamar-(Birmingham, AL)-2022 OutFront-(Atlanta, GA)-2022 McWhorter Media -(Spartanburg, SC)-2023 Trailhead Media -(Savannah, GA)-2024 Since 2012-MOA has acquired or divested $129 million in billboard assets.

Experience

  1. Chief Executive Officer

    Stadium Digital Media Group Sdmg

    Nov 2021 — Present · Atlanta, GA, US

    SDMG or Stadium Digital Media Group LLC is owned by Mashburn Outdoor LLC and provides revenue sharing sponsorship and management programs to collegiate athletic departments; Colleges and Universities via unique large format digital spectacular displays located on college / university properties.

Education

  • East Tennessee State University

    BS

    1986 — 1990

Skills

  • Media Planning
  • Social Media Marketing
  • Mobile Advertising
  • Sports
  • Online Marketing
  • Interactive Marketing
  • Marketing
  • B2b
  • B2b Marketing
  • Brand Awareness
  • Program Management
  • Market Planning
  • Sponsorship
  • Marketing Research
  • Advertising
  • Sem
  • Online Advertising
  • Relationship Marketing
  • Ppc
  • Strategic Planning
  • Strategic Partnerships
  • Digital Strategy
  • Email Marketing
  • Management
  • Sales
  • SEO
  • Digital Marketing
  • E-Commerce
  • Social Networking
  • Account Management
  • Web Marketing
  • Lead Generation
  • New Media
  • New Business Development
  • Media Buying
  • Brand Development
  • Advertising Sales
  • Marketing Strategy
  • Integrated Marketing
  • Digital Media

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Richard Mashburn — Chief Executive Officer at Stadium Digital Media Group Sdmg in Atlanta, GA, US | Unifers