Richard Lafreniere
Senior Advisor @Robinhill Senior Advisory Group
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WORK HISTORY
Senior Advisor @Robinhill Senior Advisory Group
Robinhill Senior Advisory is the trusted firm for senior-most, sage advisors to help address significant opportunities to improve company performance and accelerate growth.We balance the interests and aspirations of our Robinhill-dedicated senior team –largely retired professional services partners and industry executives –with the critical needs of our middle-market clients across all industries and situations.Our high-ROI involvement –including interim, retained, steering, project and board-level –directly supports enterprise value improvement through a collaborative and efficient un-leveraged deployment model.
EDUCATION
Northeastern University - Post Grad
Finance
Suffolk University - Sawyer Business School
Master of Business Administration (M.B.A.), Marketing and Finance
SKILLS
ABOUT RICHARD LAFRENIERE
Twenty-five years Sales, Marketing operating roles creating high value Vertical SaaS Software companies with top market share. Transformational Strategies with execution that create the rules of competition. GTM, Turnarounds and Up Market Growth for SME vendors- Grit to grow early-stage companies- Differentiators, include: proven strategic thinker,documented execution to grow multiple small companies, lacking name recognition and client base, all new clients Creating Leverage, Disruption resulting in: High Growth Market transitions, High Win Rates and Lowering, Cost Per Order Dollar - Net New Clients -Strategic Partnerships that prove near term accretive while creating market credibility - Winning in the Fortune 500 market against the large incumbents Highlights- Director of Sales at Visibility Software (Oak Partners) transforming Visibility from a $3M generic ERP play into a leading $34M provider of Project Manufacturing Solutions for many Capital Goods and A&D providers. Acquired by Private Investment Group - National Sales Director at Deltek a $350M provider of ERP solutions for the Aerospace and Defense Industry. Responsible for sales execution and rollout of Deltek’s new Project Mfg. and MES solution, a main growth driver. Achieved 154% performance growth and helped result in the successful $1.2B acquisition by Thoma Bravo in 2013’ -Vice President Sales and Marketing, Axis Computer Systems. Provided early-stage strategy and execution becoming the leading ERP solution for the Metals industry. Successfully acquired by Aptean Software - Sales Director, Kewill a $70m Supply Chain Execution provider. Responsible for the sales execution and roll out of new strategic partnership with large TMS vendor. Grew new business contract size greater than 100 % with multiple record contracts in company history. Kewill was soon acquired by Francisco Partners -Vice President, ASK, NCA, Career Highlights- Responsible for Strategy and Execution, repositioning multiple Horizontal SaaS vendors into leading Vertical solutions. Exponentially growing average revenue contract, net new business while significantly reducing sales cycles and COS - Deep Industry Expertise, Manufacturing, Financial Services, Industrial Automation, Engineering, A&D, Technology, Capital Goods, Services, MRO, Process Industries, Logistics Supply Chain and related Implementation, Consulting Services
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