Richard Cornett
Marketing Analytics and Measurement at Ally
- Role
- Marketing Analytics and Measurement Manager at Ally
- Location
- Charlotte, NC, US
- LinkedIn followers
- 500 followers
Experience
Marketing Analytics and Measurement Manager
May 2025 — Present · Charlotte, NC, US
Design and operationalize advanced measurement frameworks that connect marketing efforts to tangible performance metrics in order to help drive short-term optimizations and long-term growth strategies.Translate complex data into clear, actionable insights, enabling stakeholders to understand the impact of brand and performance marketing in a unified way.
Education
Clemson University
Bachelor of Applied Science (B.A.Sc.), Economics
2007 — 2011
Clemson University
Master of Arts (M.A.), Economics
2011 — 2014
Skills
- Access
- English
- Sas
- Academic Tutoring
- Statistics
- C++
- Data Analysis
- R
- Confirmit
- Customer Service
- Windows
- Microsoft Word
- Economics
- Stata
- Text Analytics
- Research
- Microsoft Excel
- Powerpoint
- Financial Analysis
- Microsoft Office
- Teamwork
- Banking
- Qualtrics
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