Richard Alexander Watts

Customer Analytics Director @Humara

Edinburgh, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

May 2025 — Present

Customer Analytics Director @Humara

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GB

EDUCATION

2013 — 2016

Northumbria University

Bachelor of Science - BS, Psychology

2016 — 2017

The University of Sheffield

Master of Science - MS, Neuroscience and human brain imaging

ABOUT RICHARD ALEXANDER WATTS

A value orientated professional, passionate about research, science and data. I have over 8 years experience in quantitative research and experimentation. Tools used- SPSS- Python (Numpy and PANDAS)- Google analytics - Excel - Sheets- Data Studio- SQL- Optimisely - SurveyGizmo and Optimal workshopResearch methodologies used- Experimentation (A/B, A/N, Multivariate, funnel, Cross channel)- Survey - Card Sort - Usability- Psychometric test- Diary - AnalyticsGeneral Skills- Statistics (parametric and non-parametric tests)- Data preprocessing- Data Visualisation - Agile methodology- Digital and non digital service improvements-Translate critical, unstructured questions into testable hypotheses and then actionable answers-Excellent collaboration with UX, UR, engineers, analysts, product and business owners.

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Richard Alexander Watts — Customer Analytics Director at Humara in Edinburgh, GB | Unifers