Riccardo Cerboneschi

Brand Ambassador @Pernod Ricard

Milano, IT

International Jameson Brand Ambassador for ItalyWorking with a Brand Manager, my key responsibilities- Representing the brand positively in a multitude of settings- Promoting the brand via his personal social media accounts - Developing and implementing events platforms- Building and maintaining relationships with the bar community around Italy- Strategic brand plan construction and implementation- Coordinating and supervising multifunctional projects (digital, PR, advocacy, media, trade, sales)- Managing agencies (BTL, digital, creative, production)- Managing relationships with Brand Owners (Irish Distillers LTD)