Ricardo Cidale

ENTERPRISE | LEADERSHIP | SCALE | AGENTIC AI

Role
Founder and Managing Director at Norfolk Consulting Group
Location
Austin, TX, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Ricardo Cidale

Sales and operations executive who falls in love with problems and builds market-winning organizations through radical attention to relationships.Scaled business units at Dell, HP, and RealNetworks by identifying market problems and creating go-to-market strategies that brought breakthrough technologies to market as solutions. This problem-solving approach led to starting or leading dozens of businesses, managing P & Ls exceeding $250M, and building teams of 300+ employees focused on delivering results.Nearly 9 million air miles on American Airlines tell the story. I believe in being where the problems are—visiting company offices to understand team challenges, meeting channel partners to solve alignment issues, and spending time with customers to ensure satisfaction with solutions delivered. Speaking English, Portuguese, and Spanish opened doors across US, Latin American, and European markets, where understanding actual problems and executing solutions became the competitive advantage.Servant leadership with operational excellence. Working alongside teams while setting audacious sales goals proved essential for influencing stakeholders who cared about solving problems, not politics. Detail-oriented approach and willingness to fail fast created cultures where teams learned from mistakes and iterated until they solved market problems better than competitors.Behavioral economics meets sales strategy. As a student of behavioral economics and its crossover into artificial intelligence, I bring insights into purchasing decisions and how sales processes can better serve customers by solving their actual problems.The Super Conversations™ breakthrough. Leveraging my career as a top-performing sales executive and deal maker, I developed this proprietary methodology—a sales optimization framework recognizing that complex deals aren\'t about selling, they\'re about building relationships and solving problems together. This approach enhances conversion rates and shapes Fortune 500 POCs.Today: As Managing Director of Norfolk AI, this problem-solving experience converges on enterprise-grade Agentic AI solutions that solve complex go-to-market challenges. Concurrent leadership as Managing Director of Norfolk Consulting Group has architected deal strategies behind $62M+ in institutional capital transactions.Mission: Solving problems through operational excellence, building relationships through radical attention, and turning breakthrough technology into market-winning sales results.

Experience

  1. Founder and Managing Director

    Norfolk Consulting Group

    Aug 2022 — Present · Austin, TX, US

    Since 2022, as Managing Director of Norfolk Consulting Group, led the integration of AI-driven analytics into business sales, developing a methodology that enhances sales strategies through data-driven decision-making. This approach has contributed to successful capital raises, including $42M in equity financing for a hospitality group and a $20M raise for a fintech, showcasing expertise in institutional deal execution and strategic growth initiatives

Education

  • Syracuse University - Martin J. Whitman School of Management

    Master of Business Administration - MBA, Business Administration and Management, General

  • Texas A&M University

    Master of Science - MS, Structural Engineering

  • Texas A&M University

    Bachelor of Science - BS, Civil Engineering

  • Instituto Brasileiro de Mercado de Capitais

    MLS, Corporate Governance

Skills

  • P&L Analysis
  • Contract Negotiation
  • Start-Ups
  • Budget
  • Python
  • Analytics
  • Business Strategy
  • Brazilian Portuguese
  • Mergers & Acquisitions
  • Entrepreneurship
  • International Sales
  • P&L Responsibility
  • Business Planning
  • Business Development
  • Media Trained
  • Knowledge Management
  • Remote Sensing
  • Strategy
  • International Relations
  • Digital Marketing
  • Subscriptions
  • Saas
  • Marketing
  • Go-to-Market Strategy
  • Management
  • Mobile Devices
  • Full P&L Responsibility
  • Crowdfunding
  • Digital Media Integration
  • Internet Services
  • Initiator
  • Languages
  • Vendor Management
  • Professional Services
  • Customer Service
  • Sales Management
  • P&L Management
  • Crowdsourcing
  • International Development
  • Big Data

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Ricardo Cidale — Founder and Managing Director at Norfolk Consulting Group in Austin, TX, US | Unifers