Ricardo Escobar Passos
VP of Sales & Marketing “Developed a strategy to expand the customer base & cultivate the company’s stellar reputation.”
- Role
- Vice President of International Sales and Marketing at G&H Orthodontics®
- Location
- Charlotte, NC, US
- LinkedIn followers
- 500 followers
About Ricardo Escobar Passos
Positioning the company’s brand across the saturated competitive market has been my mission through working for countless years in the industry, specifically in the dental technologies sector. I am a highly accomplished professional with a proven track record in supervising the development and establishment of engaging marketing plans and strategies, focusing on expanding the customer base. My leadership skills have allowed me to build and restructure a high-performing team across 20 different countries, including Argentina, Bolivia, Brazil, Colombia, Ecuador, Uruguay, Paraguay, Mexico, Central America, and many more, with an end goal of supporting the business targeted goals of generating a high volume of sales/ profit.I am excellent at leading market research to seek opportunities that may take the company to the apex of possibility, such as recognizing it as the best brand in the market. Also, I am creative in formulating content for marketing materials that will be deployed to social media channels, like websites, which entices more customers into buying the product. With my knowledge of the company’s brand and understanding of customers’ demands, I can customize a solution to ensure that customers receive the best product and services they deserve, eventually improving customer experience. On top of that, I am excellent at providing leadership, management, and direction on all levels of the organization to increase the operational efficiency of the day-to-day business activities.Please consider the following highlights of my career: Responsible for achieving 82% of market share in dental handpieces and 40% of market share in treatment units in Brazil. Accountable for driving 100%+ growth in the first 2 years leading the consumables portfolio. Experienced delivering 10%+ growth in ortho and implant business. Skilled in introducing 28 products across Latin America while building the product management team. Meticulous in managing portfolio rationalization, eventually reducing 4 product lines and improving gross profit by 196%. Commended for increasing the sales performance in the main LatAm trade show by 320% in 4 years.If you need a highly knowledgeable professional leader with a similar purpose, let\'s connect! Please don\'t hesitate to reach me here on the platform or through my email at r••••••••@gmail.com. I am excited to be a part of your team!Expertise: Sales Management, Marketing Strategy, Business Strategy, Strategic Planning, Leadership
Experience
Vice President of International Sales and Marketing
Apr 2025 — Present
Education
Universidade Ibirapuera
Odontologia
2000 — 2005
Skills
- Microsoft Office
- Gestão De Vendas
- Management
- Planejamento Estratégico
- Estratégias De Marketing
- Product Development
- Dispositivos Médicos
- Planejamento Empresarial
- Strategic Planning
- Negociação
- Microsoft Excel
- Team Leadership
- Estratégia Empresarial
- Negotiation
- Marketing Management
- Liderança De Equipe
- Business Planning
- Gestão De Marketing
- Medical Devices
- Marketing Strategy
- Desenvolvimento De Produtos
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