Ricarda Christina Hollweg
Lead Sales Enablement and Strategic Market Development @Scheer Imc
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WORK HISTORY
Lead Sales Enablement and Strategic Market Development @Scheer Imc
Munich, DE
Leading global sales enablement efforts, I oversee the creation and execution of programmes such as onboarding, knowledge management systems, and strategic initiatives, while leading key projects to ensure sales team success including stakeholder management.This builds on earlier responsibilities that included:• planning and conducting profound market and competitor analyses• strategy development in the pre-sales phase• planning industry-specific pre-sales approaches• in-depth support for tenders
EDUCATION
Munich University of Applied Sciences
Diploma, Applied Social Sciences
SKILLS
ABOUT RICARDA CHRISTINA HOLLWEG
As Lead Sales Enablement and Strategic Market Development at Scheer IMC, I drive cross-functional initiatives, leading knowledge management and enablement programs and managing platforms and strategy to empower sales teams globally. With more than 16 years of experience in the e-learning industry and almost 9 years in Sales Enablement, I plan, implement, and manage programs and platforms that accelerate ramp-up, strengthen organizational knowledge and skills, and enable sales teams to work more efficiently and achieve greater success. I manage stakeholders, including senior leaders and executives, leading large-scale, cross-functional enablement programs. Experienced in leading enablement programs for global users and culturally diverse teams.
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