Ria Lakshman

Content Manager | Knowledge Manager | B2B Content Marketing Strategist | GTM Content Strategist | Head of Content | Lead Copywriter

Role
Associate Manager - Gtm Content Lead (Sustainability) at EY
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers

About Ria Lakshman

With over a decade of experience in delivering complex and high-impact communication projects, I am a seasoned communications strategist and a storyteller. I currently work as a Solutions Sales Experience Manager at EY, where I develop tailored sales enablement deliverables for EY’s global priority solutions. I focus on articulating compelling narratives and value propositions in all internal and external go-to-market collateral by collaborating closely with cross-border, multi-cultural business development teams, subject matter experts, and global solution leaders.I specialize in B2B communications and have extensive experience undertaking large-scale content and communications projects across the healthcare, hospitality, education, consulting, and advertising sectors. I hold a post-graduate degree in Communications from Manipal University and a certification in “The Art of Persuasive Writing and Public Speaking” from Harvard University. Additionally, I am an avid reader and a passionate artist involved in several projects on mental well-being and development through art therapy.

Experience

  1. Associate Manager - Gtm Content Lead (Sustainability)

    EY

    Jul 2024 — Present · Bengaluru, IN

Education

  • Santa Maria Academy

    11th STD

    2003 — 2004

  • Manipal Institute of Communication

    Master of Science (MS)

    2012 — 2013

  • Hindustan College of Arts and Science

    Bachelor of Science (B.Sc.)

    2006 — 2009

  • Bharathiya Vidya Bhavan

    till 10th STD

    1991 — 2003

  • WMO English Academy

    12th STD

    2004 — 2005

Skills

  • Photoshop
  • Editorial
  • Painting
  • Social Media
  • Creative Writing
  • SEO Copywriting
  • Time Management
  • News Writing
  • Web Content Writing
  • Market Research
  • Editing
  • Copy Editing
  • Languages-English, Tamil, Malayalam, Sanskrit, Hindi
  • Copywriting
  • Journalism
  • Medical Writing
  • Higher Education
  • Software-Ms Office, Ms Excel, Corel Draw, Photoshop, Flash
  • Indesign
  • Research
  • Feature Articles
  • Powerpoint
  • Microsoft Excel
  • Content Writing
  • Drawing
  • Press Releases
  • Microsoft Office
  • English
  • Keyboard Fastness of More Than 45 Words Per Minutes
  • Quarkxpress
  • Feature Writing
  • Blogging
  • Reporting & Analysis

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Ria Lakshman — Associate Manager - Gtm Content Lead (Sustainability) at EY in Bengaluru, KA, IN | Unifers