Ria Khetan
Regional Marketing Manager @Bio-Rad Laboratories
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WORK HISTORY
Regional Marketing Manager @Bio-Rad Laboratories
ON, CA
Lead and execute integrated marketing strategies across multiple product lines, driving engagement and supporting business growth. Manage CRM systems, coordinate trade shows and events, and work closely with sales, product, and creative teams to align marketing initiatives with business objectives.
EDUCATION
D.Y. Patil University School of Biotechnology and Bioinformatics
Bachelor’s Degree, Biotechnology
Rutgers University
Masters of Business and Science, Biotechnology and Genomics
SKILLS
ABOUT RIA KHETAN
I’m a marketing professional with a passion for making science accessible and relevant to everyone. Over the past 6+ years, I’ve discovered that what truly drives me is turning complex scientific technologies into stories that resonate with real people. It’s about more than just marketing a product - it’s about ensuring the right information reaches those who need it, in a way they understand.I love collaborating with cross-functional teams - sales, product, creative, to bring innovative ideas to life. Whether it’s launching a new product, leading a trade show strategy, or crafting a digital campaign, I’m committed to delivering results that matter.What excites me most is bridging the gap between groundbreaking technology and the people who benefit from it. I thrive at the intersection of innovation and communication, ensuring that every marketing effort drives real impact.Let’s connect and see how we can drive innovation and growth together!
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