Rhiannon Hulse
Content Marketing Manager @The Access Group
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WORK HISTORY
Content Marketing Manager @The Access Group
EDUCATION
London College of Communications
Effective Writing Techniques for PR
Derby College
Full First Aid at Work
Goldsmiths, University of London
BA, History
University of Derby
Chartered Institute of Marketing, Professional Diploma in Marketing
SKILLS
ABOUT RHIANNON HULSE
In my experience, the content strategist is a rare breed who\'s often willing and able to embrace whatever role is necessary to deliver on the promise of useful, useable content.” - Kristina HalvorsonResearching and creating stuff people actually want to read, watch, listen to or use genuinely gets me out of bed in the morning. Whether that\'s providing answers to questions, practical guidance or nuggets of data, good content should help people to solve or at least understand their challenge better and then make an informed decision about what they want to do next. Today I help lead the search-first agenda and Digital Content Strategy for Access People\'s HR & Payroll software. This includes positioning Access People as thought leaders and product experts across our digital channels. I support with the implementation of compelling, customer-centric content marketing campaigns to generate awareness and demand. My \'soft\' skills: Logical, analytical, results-driven, data-led, dogged attention to detail (someone will try and spot an error in my copy now - which would serve me right).Marketing specialisms: Digital Content Creation and Curation, Content Strategy, Storytelling, SEO, Content Marketing, Copywriting, Stakeholder Management, Influencer Relations, Lead Generation, Marketing Automation, Multi-Channel Marketing, Social Media Marketing, Social Media Advertising
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