Rhea Jose
Digital Marketing Manager @Rogers Communications
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WORK HISTORY
Digital Marketing Manager @Rogers Communications
Toronto, ON, CA
Drove the strategy and execution of integrated digital marketing campaigns across channels to achieve brand and revenue goals- Built and optimized the digital customer journey and website experience to improve engagement and conversion rates- Led performance analytics and reporting to inform strategic decisions and maximize ROI- Led cross-functional collaboration with sales, product, and creative teams to ensure cohesive marketing efforts.
EDUCATION
NATIONAL INSTITUTE OF FASHION TECHNOLOGY, MUMBAI
Bachelor of Communication Design, Fashion Communication
Deakin University
Master of Marketing, Brand and Image marketing
SKILLS
ABOUT RHEA JOSE
Most marketing teams struggle to scale because they are missing the \"connective tissue\" between their digital channels and their revenue goals. They focus on volume, while I focus on velocity and efficiency.My approach is built on a single premise: Growth is a byproduct of better systems.By designing rigorous testing frameworks and identifying high-leverage growth opportunities, I help businesses stop guessing and start scaling. I specialize in finding the specific levers - whether in the tech stack, the customer journey, or the channel mix that deliver more pipeline with less wasted investment.What I bring to the table:Growth Experimentation: I don’t just launch campaigns; I build experimentation roadmaps. By utilizing agile testing and iterative data loops, I identify the 20% of digital activities that drive 80% of the revenue.Performance Engineering: I bridge the gap between complex digital ecosystems. I have a track record of unifying sales, product, and marketing operations to ensure every dollar spent is measurable and every lead is high-intent.Conversion Architecture: I build digital customer journeys that prioritize the buyer’s experience. By optimizing for information consumption and high-intent actions, I’ve successfully improved conversion performance and lowered customer acquisition costs at scale.I am a growth-focused marketer who believes that a robust process is the most powerful tool a business can have.How to connect:Follow me for insights on performance marketing, digital experimentation, and building scalable growth frameworks.DM me if you’re looking to find the next lever for your marketing-led pipeline.
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